全新的一年即将到来，近日色彩研究机构潘通（Pantone）也发布了2022年度流行色 —— 长春花蓝（Very Peri）。
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图源：Pantone 官网截图
据《时代周刊》(Time) 报道，这是潘通22年来首次为流行色系列创造一个全新的颜色。该色融合了蓝调的特质，同时又带有紫红色的底色，令数码世界的触摸屏显得活力十足，并展现了未来充满创造力的可能性。
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图源：Time报道截图
For the first time in the 22-year history of Pantone’s color of the year, the Pantone Institute has created a brand new color for the franchise, made just for 2022: PANTONE® 17-3938 Very Peri is a dynamic periwinkle blue with a vibrant, violet-red undertone designed to evoke the glowing touchscreens of the digital world and the creative possibilities of the future.
潘通表示，为2022年打造一款新色号，象征着全世界在经历长时间的隔离与不确定性之后正在发生的改变。和去年所选的两款流行色极致灰和荧光黄一样，选择这款长春花蓝作为2022年流行色也受到了类似因素的影响：人们对于走出新冠疫情的渴望、对环境问题的担忧以及对如今社会结构中的不公与问题的日益关注等。
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图源：Pantone 官网截图
According to the institute, creating a new color for 2022 was itself symbolic of the changes taking place in the world right now, following an intense period of isolation and uncertainty. Like last year’s selection of two colors, Ultimate Gray and the sunny yellow Illuminating, the choice of Very Peri was largely influenced by the desire to overcome the COVID-19 pandemic, environmental concerns and a larger reckoning with injustice and flaws within our current social structures.
潘通色彩研究所执行总监丽特里斯·艾斯曼表示：“选用新颜色作为年度色彩对我们来说真的很重要，因为我们对于世界有了全新的看法。”疫情深深影响了人们正常的生活和工作方式，也带来了重重阻碍。“这一颜色象征着未来。它包含着我们谈论的那种活泼欢乐的态度，那种无忧无虑的自信，还有创新精神。”
"It was really important for us to come up with a new color, because we have a very new vision of the world now," said Pantone Color Institute's Executive Director Leatrice Eiseman in a video call.
The pandemic has heavily impacted how we normally live and work — posing obstacles that have forced people to think outside the box.
"The color symbolizes the future," Eiseman adds. "(It) has that sprightly, joyous attitude that we're talking about, that carefree confidence, and creative spirit."
综合来源：Pantone官网 Time CNN
